Why the 00s was one of the best decades ever and I won’t hear another bad word about it

I’ve seen a LOT of trash talk online lately about the 00s (which, for these purposes, is 2000-2009). They’re mocking the way we dressed, the way we did our makeup…and yeah, I admit some of those trends were a little out there when looking back, but what about the other stuff?

I’ve had enough. I’m fighting back. Im showing these naysayers (most of whom were only just born in the 00s or not much before) why I’m proud to have lived through the 00s, and why its probably one of my fave decades so far

I consider the 00s ‘my era’ of music, it was all so damn cool back then. Garage music hit the mainstream, spearheaded by The Artful Dodger who helped to launch the career or one Mr Craig David, who the young ‘uns today (and those of us who remember him first time round) go crazy for. R ‘n B blew up on this side of the pond, thanks to both stalwarts like Mary J. Blige and newbies like Aaliyah and Kelis. We met Lady Gaga, re-met Kylie Minogue and did NOT look good in the dancefloor throwing shapes to Arctic Monkeys. Also, how can you mock an era that gave us Beyoncé’s solo career??

The 2000s is one of THE defining eras for chick flicks and love stories that are still heavily quoted on the daily. During lockdown, Tik Tok was filled with creators getting their cheer on a la Bring It On (2000), releasing their inner Sophie or Donna from Mama Mia (2008) and share their love of all things pink like the Mean Girls (2004). This was also the decade that blessed us with Elle Woods, Bridget Jonesand a fairly decent amount of both Sandra Bullock and Anne Hathaway. Until then we didn’t know the devil wore Prada, that pants could travel as a sisterhood or girls were just as good at football. And we discovered that Love, Actually is all around us

Forget what you’ve read or seen, the 00s in fact blessed us with some fashion moments that left us shooketh for the right reasons!

  • J-Lo in the Valentino jungle print dress
  • Kylie Minogue in gold hot pants
  • The Alexander McQueen skull scarf
  • The universally flattering halterneck (WHY hasn’t this come back around yet, though I see that Bella Hadid is giving it a go)
  • Bedazzled hair clips (I see y’all doing that now on the ‘gram)

This is just a snapshot of the good stuff! I know there are some questionable things to look back on – dresses over jeans, velour tracksuits, liberal use of blue eyeshadow…but the world forgave the 80s for their misgivings so now its the turn of the 2000s to get some redemption. You know I’m right!

Thanks for reading,

J xx


Things people who grew up in the late 90s/ early 00s can relate to

Most of these are night out related, but that’s basically all that happened…enjoy!

Going out ‘clubbing’ as a 16 year old and being able to do little more than flirt with the bouncer to get through the door of a pub (I feel bad for kids of modern day society who can experience this)

Rocking barrel curls as a special occasion/night out ‘do, if it didn’t give you a massive headache and last for days afterwards then it wasn’t good enough.

School Disco nights.

Tattoos of Chinese symbols.

Wearing low slung combat trousers with high heels (thank you Girls Aloud)

Going to the phone box outside Burger King and ringing for a taxi, it turning up 15 minutes later and costing elss than a fiver.

Ripping the waistband off your jeans to make it low slung, cool and frayed.

Dawson’s Creek.

Blonde highlights, no purple shampoo.

Unruly hair, no straighteners.

Thanks for reading, J xx


“I liked it before it was cool” – 3 things from my repping past that are now ridiculously on trend

Over the almost 5 years I’ve been rambling away on the internet, I’ve dropped in to the conversation once or twice that I used to be a holiday rep. For 3 years of late teens/early twenties I called the Balearic Islands home and made some insane memories – most of them good, a few of them sober, all of them I was reminded of this week when I was added in to a closed Facebook group ‘Stories of a Holiday Rep’. Insert horrifically cringe pics of me back in the day, taken on a disposable camera

It was this part of my past that inspired this post – things I took for granted and felt a bit naff back then appear to be all the rage right now. On one hand I’m like “WTF?” On the other, I feel like I can totally own the fact that I discovered all of these things in their more underground cult status before they blew up. I hope you enjoy this throwback journey with me!

1. Gin

As the UK’s love for gin has increased I have been adamant that I’m not a fan, but then I remembered the Xoriguer (pronounced zor-rig-er) gin distillery.

You see; for the first year of my repping career it was my job to take holidaymakers here every week and help them to sample about 32 different flavours of the stuff as well as a local gin cocktail (the recipe for which I will be sharing in a future blog post). Yup, that’s right; back in the summer of 2003 I was well up in this trend before it was a twinkle in the hipster’s eyes!

Annoyingly, this brand is nigh on impossible to get hold of in the UK and outside of the Balearic Islands, to be honest there are barely any Spanish guns that are widely available, however if you do happen to hit this part of the world for a holiday I would encourage you to pay the distillery a visit…and maybe bring me back a sample or two.

2. Avarcas (Menorcan sandals)

Of all the items I may have predicted would become a high street trend for summer footwear, this would soooo not have been it! Back in the day myself and ,t repping buddies used to mercilessly mock these babies, and all of the locals (men, women and children) wore them so they were around all the time.

By the end of our first season, a couple of us had bought a pair (usually under the influence) to wear ironically, and over the years we grew quite fond of these funny lil’ sandals.

If you’re going to invest in a pair of these, my tip would be to spend a teeny bit ore and get a real deal version made in Menorca as they’re going to last you for years and years – they upper section is made of leather which is super comfy and the soles are fashioned out of car tires which give amazing grip and mean you can walk for miles without them wearing out.

If you’re holidaying in mainland Spain or the Balearic Islands you can pick these up in a local shoe shop and get the real experience, if not you can buy them online easily from the official Avarca stores here or here.

3. Aioli (garlic mayonnaise)

Often listed as a side sauce in gastropubs and Uber cool restaurants these days, I remember this delicious condiment as part of a grab and go lunch from the local supermercado.

You may be like “garlic mayo, and…?” BUT – Menorca was its birthplace. Mayonnaise is pronounced mar-hon-ays-ah in Spanish, because in originated from the capital Mahon. In Menoquian (a version of Catalan, the proper traditional Spanish language) they even call Mahon Maò, pronounced Mayo, so it’s pretty entrenched in the local culture!

The Aioli pictured is the traditional version sold in Menorca – its best served alongside a lovely crusty baguette; rip of a junk of bread and dunk gratuitously in to the tub! It’s extremely strong tasting but soooooo damn good.

One more thing that almost made the list…canary yellow leather jackets. This one is more of an I joke with my fellow rep friends but, if anyone reading this does happen to have visited a a leather company called Modas in Menorca, then you may get why this one will forever remain funny to me.

That’s pretty much it – having a little trip down memory lane whilst proving that I was some kind of cool visionary (or at least let me feel like I was for five minutes)

Thanks for reading,

J xx